• Customer and Patient Testimonials for video, web and live appearances 

  • Translating complex Clinical Terminology into “patient- ​(and media-) friendly” Content and Messaging 

  • Media Spokesperson and Presentation Training for executives, 
    clinicians and patients

  • Clinical Case Studies, Whitepapers, and Ghostwritten Articles 

  • Web and Video Development (conceptualization, web copy, scriptwriting, production supervision, patient/customer liaison, off-camera interviews, etc.) 

  • Direct experience working with Cardiology/Cardiovascular Surgery, Clinical Lab, Hospital Administration, Neurology, Oncology, Ophthalmology, Orthopedics & Prosthetics and Stem Cell specialties

  • AdvaMed/PhRMA Code-compliant Communications and ​Marketing strategies

Healthcare Expertise


  • Announcing “first-in-man” cases, new technology and therapy launches and Clinical Milestone Announcements (FDA-approved trials, PMAs, CE Mark, etc.) 

  • Practice Enhancement, including Turnkey Marketing Materials, Presentation Development and Podium/Presentation Training 

  • Internal & External Communications Programs for hospitals, payors, healthplan members and med-tech manufacturers 

  • Specialized Sales Communications Support, including scripting & FAQs, and iPad app conceptualization/copy development

  • Crisis Communications (product recalls, adverse outcomes reporting, clinical program suspensions, M&A, etc.) 

  • Forecasting strategic marketing implications of the US Patient Protection & Affordable Care Act (PPACA aka "Obamacare")

  • Serving as interim Chief Information Officer for a major tertiary care university hospital